This week, Latest Sale reports from the Business Directory to discuss the rising trend of micro-influencers in telecommunications. The telecommunications industry is beginning to realise the importance of establishing relationships with micro-influencers. Micro-influencers hold a thought leadership status and have a following that telecommunications brands can use to promote their products and services.
Through influencer marketing campaigns, the industry can gain the trust of customers. Influencers can promote their products and services to specific audiences and increase both sales and revenue for the telecommunications industry. This strategy works with harmonious engagement methodologies whereby selected influencers who have the same target audience as telecommunications brands work in harmony to reach high profile, hard-to-reach audiences.